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Top 50 Digital Marketing Courses

Coursera
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Marketing Digital

$29.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Aprenda a desenvolver a estratégia de marketing digital para a sua empresa ou startup, nesse curso você irá aprender sobre os principais pontos do Marketing como ROI, SEO, SEM, Testes AB e como gerenciar o funil de conversão e também como usar plataformas como Google adwords e Analytics, Facebook...

Digital Marketing Strategy and Planning

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Welcome to the Digital Marketing Institute's foundational program on Digital Marketing Strategy. The DMI is the global standard in Digital Marketing Certification. If you are seeking to understand the forces that are driving and transforming businesses today and how an effective digital strategy...

Social Media and Digital Marketing Fundamentals

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Digital and mobile technology coupled with the explosive adoption of social...

Proyecto Final - Programa Especializado en Marketing Digital

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Semana 1) Definirá las estrategias, objetivos y tácticas de Marketing Relacional y cómo esto se vincula con el correspondiente ecosistema de Marketing Digital. Semana 2) Una estrategia de contenidos en base a los códigos de 3 Redes Sociales que elija. Semana 3) Diseñará una campaña ejemplo de...

Pilares de Marketing Digital

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

El Marketing Digital ha revolucionado la forma de hacer negocios, y ninguna corporación, empresa, emprendedor o profesional puede desconocer su importancia vital para lograr el éxito. Este curso proporciona al alumno el dominio de los criterios estratégicos, técnicas y herramientas propias de la...

Marketing Digital

$39.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Esta especialización, te permitirá comprender de un modo teórico-práctico las herramientas que son usadas hoy en día por las principales empresas del mundo, para planificar, implementar y monitorear sus estrategias de Marketing Digital. Al finalizar la cursada, serás capaz de: +Coordinar...

Introducción al marketing en redes sociales

$50.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

En este curso, se sientan las bases del marketing en redes sociales. Descubrirás qué implica el marketing en redes sociales, incluida la historia y los diferentes canales de redes sociales que existen. Aprenderás cómo seleccionar un canal de redes sociales que se ajuste a tus necesidades,...

Marketing de Mídias Sociais do Facebook

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Independentemente de você já estar mexendo em plataformas de mídia social para seus negócios ou ser totalmente novato na área do marketing digital, você veio ao lugar certo. Este programa com seis cursos, desenvolvido por especialistas em marketing digital da Aptly juntamente com profissionais de...

Marketing e vendas B2B: Fechando novos negócios

$29.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Aprenda a aumentar as vendas em negócios B2B com técnicas e estratégias de Marketing. Este curso introdutório oferece conteúdos teóricos e práticos dados pelos profissionais das maiores startups brasileiras, como Lean Survey, looqbox, Colaboradores, entre outras. Neste curso serão abordados os...

Marketing en redes sociales de Facebook

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Ya sea que ya hayas estado jugando con las plataformas de redes sociales para tu empresa o seas completamente nuevo en el campo del marketing digital, estás en el lugar indicado. Este programa de seis cursos, desarrollado por expertos en marketing digital de Aptly junto con profesionales de...

Applying Data Analytics in Marketing

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

This course introduces students to the science of business analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide businesses and managers with the foundation needed to apply data analytics to real-world challenges they confront daily...

Marketing analytics: Know your customers

$69.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Are your customers at the centre of your organisation's strategy? An understanding of marketing analytics, the core component of this course, is crucial to serving your customers well. Through structured learning activities (video lectures, quizzes, discussion prompts, industry interviews and...

Facebook Social Media Marketing

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Whether you've been tinkering with social media platforms for your business already or are completely new to the field of digital marketing, you've come to the right place. This six-course program, developed by digital marketing experts at Aptly together with Facebook marketers, includes...

Introduction to Social Media Marketing

$50.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

This course lays the foundation of social media marketing. You'll learn what social media marketing entails, including the history and the different social media channels that exist. You'll learn how to select a social media channel that fits your needs, set goals and success metrics, and...

Facebook Social Media Marketing Capstone

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

In this capstone course, you will practice creating a presentation on the marketing campaign you've been developing throughout the program with a project where you will gain hands-on experience with communicating results and formulating recommendations based on the results of a social marketing...

E-Marketing

$39.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

In this specialization, students will explore the continually evolving platforms and channels of digital marketing and learn how to define and build an audience through social media, search engine marketing, and website optimization. Areas of study include mobile-first marketing, microsites, and...

Social Media Marketing in Practice

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Welcome to the Digital Marketing Institute's foundational program on Social Media Marketing. The DMI is the global standard in Digital Marketing certification. Over 3.6 billion people globally are using social media in 2021. This explosive growth, coupled with the speed of innovation and adoption...

Mobile Marketing, Optimization Tactics, and Analytics

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Welcome to Course 3 of the E-Marketing Specialization: Mobile Marketing Optimization Tactics, and Analytics. Our final course will start with an introduction to mobile marketing. The remaining modules will provide you with the knowledge needed to increase sales, boost engagement, and interpret...

Measure and Optimize Social Media Marketing Campaigns

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how...

Analíticas y Métricas de Marketing

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

En este primer curso se comprenderá el comportamiento de los usuarios y el impacto en la medición de interacciones que se dan en las Páginas web, Landing page o búsquedas de información de navegadores tradicionales. También podremos distinguir las principales herramientas de la analítica que se...

Artificial Intelligence in Marketing

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

AI is everywhere! By harnessing the power of Artificial Intelligence, businesses and marketers have amazing growth potential, and the opportunities to enhance marketing with AI are always expanding. But how can businesses use AI tools to drive their success and gain sustainable competitive...

Facebook, Instagram, and Snapchat Marketing

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Facebook is the oldest of the social networks, and the biggest, with...

Twitter, LinkedIn, and YouTube Marketing

$50.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. YouTube is second only to Facebook in popularity as a social network in 2021,...

Digital Marketing Analytics in Theory

$100.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data...

Digital Media and Marketing Strategies

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

The proliferation of digital technology gives businesses an unprecedented and diverse new set of tools to reach, engage, monitor, and respond to consumers. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments. Following "Digital Media and...

Digital Marketing Analytics in Practice

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data...

Digital Marketing

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D...

Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Just how familiar are you with a marketing communication campaign? Learn more about this key pillar in the marketing mix and use it to give the push your product or service needs. Through this course you will understand the most important issues when planning and evaluating marketing...

Digital Media and Marketing Principles

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital...

Marketing in a Digital World

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 learners...

Маркетинговая стратегия в digital среде (Digital marketing strategy)

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Первый курс специализации Основы digital маркетинга» охватывает основополагающие вопросы: - Как использовать мощь digital инструментов для укрепления общекорпоративной стратегии? - Каким должен быть сайт компании - ее виртуальное представительство в Интернете? - Как сделать сайт известным? И как...

Digital Marketing Capstone

$80.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

This four-week Capstone of the Digital Marketing Specialization is designed to help you apply the principles you have learned in the previous courses. This capstone course is designed to give you hands-on experience in executing a digital marketing campaign for a fictitious firm selling...

Digital business - Grow on digital world

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital-driven changes are both generic and specific. Most transformations apply to all industries, equally and without exception. But in some industries or places, digital transformations are singular and atypical. To be a player in the digital world, you will need to master both the...

Analysing: Numeric and digital literacies

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Being financially and data-literate is a requirement of all effective leaders. This includes the ability to analyse data and harness its value, as well as to leverage these skills to become a future-focused business leader. In four themed courses, this specialisation will: teach you that...

Introduction to the Digital Advertising Landscape

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

The digital advertising landscape is complex. There are many different types of ads, including: display, video, audio, sponsored, native, social media and search. Consumer data and the ad tech that action on that data are both ubiquitous and complicated. As a result the sheer number of options...

Digital transformation of megapolises: from zero to #1 in UN digital e-government ranking

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

This course will help you to navigate ambiguity in definitions of "Smart City". You can review successful cases and practices of different approaches to transformation management, determine the potential of your city in the digital transformation, as well as find useful practical advices on...

Digital Business - Capstone project

$50.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

LVMH! Huawei! Energysquare! Three companies in very different industries: luxury goods, telecommunications, energy. Three companies with very different sizes, histories and DNA. And yet, they all share the same objective: to innovate and change, and so to remain or become leaders in their...

Digital business - Act on the digital world

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

The idea that digital technology triggers profound change in companies is largely accepted. There is indeed no question that the digital world is profoundly changing business life. Everyone is now on the same page. But with the digital world come a lot of misconceptions and buzzwords. You can no...

Legal Tech and the Digital Transformation of Law

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

The digital revolution changed the way we communicate and trade. Now, it is coming into the world of law. This program will give you a broad overview of the main trends that are affecting the legal industry: - The birth of the legal tech market and the application of technology in law. - The role...

Sustainable Digital Innovation

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Two of our most profound business challenges are digitalization and sustainability. They are rapidly changing the way we are doing business both today and in the future. Therefore, in this course, we explore the business opportunities that can open up when we align our strategy with...

Identifying, Attracting, and Growing Your Digital Audience

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Welcome to Course 1 of the E-Marketing Specialization: Identifying, Attracting, and Growing Your Digital Audience. In this course, we will begin with a brief introduction to digital marketing and how a brand's identity is closely linked to its digital presence. We will explore strategies to...

Digital Transformation

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital transformation is a hot topic-but what exactly is it and what does it mean for companies? In this course, developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global management experts, we talk about...

Digital Channel Planning and E-Commerce Strategy

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Research shows that retail customers switch channels during their...

Digital Leadership and Digital Strategy Execution

$50.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. The ability and willingness to strategically adopt digital initiatives to...

Digital Strategy and Business Opportunity

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Digital and mobile technology coupled with the explosive adoption of social...

Leadership Through Marketing

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

The success of every organization depends on attracting and retaining customers. Although the marketing concepts for doing so are well established, digital technology has empowered customers, while producing massive amounts of data, revolutionizing the processes through which organizations...

Marketing in an Analog World

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Our new digital world is dramatically changing the way in which products are created, promoted, distributed, and consumed. Although these changes have been revolutionary, we still live in an analog (or physical) world. For example, even today, over 90% of all sales are still conducted in analog...

Digital Product Management: Modern Fundamentals

$79.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you'd talk to a customer somewhere in there and they'd tell you what features they wanted. But companies that manage product that way are dying....

UX / UI: Fundamentos para o design de interface

$29.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

Aprenda com uma das maiores startups do Brasil, a Taqtile sobre com criar a melhor experiência para o seu usuário, formas de gerar ideias, princípios básicos de design e como desenvolver interfaces de aplicativos e sites, esse curso introdutório é composto de aulas teóricas com exemplos práticos...

Estrategias de Redes Sociales

$49.00  in stock
Coursera.org
as of 22nd June 2021 12:40 pm

En este curso, podrás adquirir los conocimientos y criterios iniciales para crear los objetivos, estrategias y tácticas para las redes sociales de tu plan de marketing digital. Conocerás en detalle los códigos y técnicas de Facebook, Twitter, Instagram y LinkedIn; incluyendo estrategias de...

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